Dubble Bubble Gumballs are an American favorite

Dubble Bubble was invented in 1928 by Walter E. Diemer, an accountant, who worked at Fleer in Philadelphia, PA. Diemer's goal was to perfect bubble gum of the day and he experimented with different gum recipes during his free time. A few years before his death, in an interview, he was admitted "It was an accident" that he discovered the original receipe that we know of today. The famous bubble gum was launched accross the US in 1937.


Assorted Dubble Bubble Gumballs

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In 1930, the gum featured a comic strip with twin brother characters Dub and Bub. They were eventually replaced by a character named Pud in 1950.

During World War II until 1942, Dubble Bubble was included in military rations. But due to the war efforts, latex and sugar became scarce, briefly putting a halt to bubble gum manufacturing in the US.

In 1951 Fleer started producing Dubble Bubble again and in 1954, the company began sponsoring annual bubble gum blowing contests—which grew in popularity and were eventually televised.

In 1998, Concord Confections bought the Dubble Bubble name from Fleer. In August 2004, Tootsie Roll expanded its presence in the bubble gum category by acquiring Concord Confections. Today, Dubble Bubble continues to grow, with Tootsie adding product extensions and expanding distribution globally. The gum is sold in 50 countries.

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Dubble Bubble products are manfuctured by Tootsie Roll in Ontario, Canada.